Shout out or grind it out
We are firmly on the run home for all the major Australian media owners. It is make or break season for their revenue machines and even though they work at a high speed all year round, the risk and reward equation right now largely determines the success or failure of their performance for the year.
Read the article in AdNews.
Mediaweek TV 16th February 2012 – Sky Business
Tony Prentice chief commercial officer at News Australia Sales interview – Mumbrella
50% of sales managers don’t feel equipped to deliver in their roles this year.
Read the article in Mumbrella.